Iyoshi Cola – Japanese Craft Cola

Craft Cola, Rooted in Japanese Tradition

Iyoshi Cola is a ready-to-drink Japanese craft cola made with the same dedication to craftsmanship as traditional Kampo herbal medicine. Created by Cola Kobayashi — grandson of herbal medicine craftsman Ryotaro Ito — every can carries over 100 years of recipe heritage.

Blended from a generous measure of spices, citrus fruits, and herbal botanicals including kola nuts, the formula was refined with the help of brewers and curry specialists to capture a depth of aroma and flavour that no mass-produced cola can replicate.

How to enjoy

• Turn the can upside down for 10 seconds before opening — this activates the spice blend and casts the "magic"
• Serve well chilled, straight from the can
• Pairs beautifully with outdoor leisure, a film, or a post-sauna moment
• The spice profile evolves as the can matures — try one fresh and one a month or two later

Key details

• Origin: Japan
• Format: 250 ml can, 6-pack
• Alcohol-free
• Naturally flavoured with spices, citrus, and herbal botanicals